Healthcare Blogs

Mitch Goddard, Account Executive
April 24, 2014
Are Traditional Trade Shows Worth the Price to Exhibit?
Mitch Goddard, Account Executive
Is traditional trade show exhibition worth the cost of admission, or are there better ways to put the sales and marketing budget to use?
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Jennifer Dennard, Social Marketing Director
April 9, 2014
The Social Sale: Broward Health Connects with Community
Jennifer Dennard, Social Marketing Director
Billian's HealthDATA recently had the chance to sit down with Jennifer Silverio of Broward Health to learn how the organization is using social to connect with its community and attract new and returning patients.
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Jessica Clifton, Product Marketing Manager
March 25, 2014
Better Business in 2014: the Necessary Pain of Change
Jessica Clifton, Product Marketing Manager
It's time to tend to the business of spring cleaning - purging and reorganizing our way to a proverbial reset while there's still enough time left in the year to capitalize on the coming quarters.
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Jennifer Dennard, Social Marketing Director
March 6, 2014
The Social Sale: SoMe Success at #HIMSS14
Jennifer Dennard, Social Marketing Director
Social networking was in full force at HIMSS14. Billian's HealthDATA talks with three organizations - McKesson, Stoltenberg Consulting and the CommonWell Alliance - about defining social strategy and measuring its success at the world's largest healthcare IT conference.
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Lisa Reichard, RN, Director of Community Relations, Healthcare
March 3, 2014
HIMSS14: Top 10 Tales and Takeaways
Lisa Reichard, RN, Director of Community Relations, Healthcare
This year's event was informative with great speakers, especially around ICD-10 transition, clinical analytics and quality measurement. The post-show social scene was a great way to meet healthcare's VIPs and even team up with potential business partners. Here are a few stories and snippet interviews from the show.
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Jessica Clifton, Product Marketing Manager
February 17, 2014
Better Business in 2014: HIMSS 14 & Employee Morale
Jessica Clifton, Product Marketing Manager
When HIMSS 2014 kicks off next week, healthcare vendors and providers will collide in what is easily the industry's largest conference gathering. Like the spring-breakers that won't be far behind us, we'll descend upon Florida, eager to connect with colleagues and warmer temps. Here are a few tips to keep in mind as you get your HIMSS game-face ready.
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Jennifer Dennard, Social Marketing Director
February 5, 2014
The Social Sale: Kronos Sets the Stage for #HIMSS14
Jennifer Dennard, Social Marketing Director
Kronos opens up about the role social networking plays in its sales and marketing strategy, and the splash it hopes to make on Twitter at HIMSS 14.
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Jessica Clifton, Product Marketing Manager
January 23, 2014
Better Business in 2014: 5 Ways to Set a Productive Pace
Jessica Clifton, Product Marketing Manager
Five tactics that might help qualm that overwhelmed feeling going into this new year (not to mention preparing for HIMSS 14)
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Loran Cook, Product Evangelist and Quality Assurance
January 8, 2014
Partnerships, Payers and an ACA Loophole
Loran Cook, Product Evangelist and Quality Assurance
It remains to be seen whether mergerless partnerships or new relationships with payers will pay off the most for providers. Going the payer route seems to indicate a less bumpy, more certain path than depending on administrative interpretations of ACA loopholes.
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Jennifer Dennard, Social Marketing Director
January 7, 2014
The Social Sale: Six Successful Takeaways from 2013
Jennifer Dennard, Social Marketing Director
We look back at what 2013 social selling strategies worked in this brief SlideShare presentation.
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